AUGMENTED ANALYTICS IS THE FUTURE OF BI (BUSINESS INTELLIGENCE).

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What is Augmented Reality?
Augmented reality is a digital technology that overlays text, images or video over physical objects. At its core, AR provides all types of information such as location, heading, visual, audio and acceleration data, and opens an avenue for real-time feedback. AR provides a way to bridge the gap between the physical and digital experience, empowering brands to better engage with their customers and drive real business results in the process.
Augmented Reality is one type of a technology that superimposes a computer-generated image on a user's view of the real world, by giving a composite view. Augmented reality is linked with two terms: mixed reality and computer-mediated reality.

Augmented analytics will be the hottest trend in business intelligence within the near future, the upcoming generation of data analytics will witness the dominant adoption of augmented analytics.The ever-expanding amount of data makes data analysis an imperative constituent of business advancement. To beat the opposition in business, you have to remain updated with the changes in the business analytics.

The expression “smart data discovery” was presented formally in 2017 and is dominant as an intense differentiator crosswise over businesses. To get clear comprehensions, most enterprises are currently concentrating on building models and putting together information for streamlining it and tasks automation. This has expanded the demand for skilled data scientists extensively in the market. Augmented analytics is the option for these data scientists that can iteratively play out the data-to-knowledge to-action activities like assembling the data, interpreting data examples and building models, and disseminating and operationalising the data findings. This saves both time and assets utilized for getting important business insights from the data.

Tools which are already available for augmented analytics include:

  1. Salesforce Einstein
  2. IBM watson analytics
  3. ThoughtSpot





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